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Brainstorm like IKEA and Apple with SCAMPER

Writer: Pam StoikPam Stoik

If you've been disappointed by the results of a brainstorm check out this cool tool to develop awesome options and get your team energized and innovating.


This is one technique successful organizations like IKEA and Apple use to uncover new product and service ideas. Try it out--I guarantee you'll be pleasantly surprised by the results!



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